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Feel free to read, browse, debate, respond to, download, print, and forward these articles as you like. Please honor the copyright though and if you do reprint or publish, let me know and give me attribution.

And, if you'd like to respond, please feel free to email Chip at Chip@GetSwitchedOn.com or call me at 865.300.2742. In the meantime, enjoy and please do not keep me a secret!

Chip has been published in many periodicals including Advisor Today, Benefits Selling, Entrepreneur, Leisure Group Travel, American Management Association, Networking Times and The Manager’s Intelligence Report.

He has also been interviewed by Self Magazine, Selling Power, Entrepreneur, Sales & Marketing Management, Convention Forum Magazine, Monster.com, and The Wall Street Journal.

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A Crisis is Rarely a Motivator for Change: Why Wait? - by Chip Eichelberger
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Change or Die
- This article could save your life. All leadership comes down to this: changing people's behavior. Why is that so damn hard? Science offers some surprising new answers.
You're Getting Married
The Wal-Martization of the bridal business
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The New Yorker, April 21, 2003

Rebecca Mead highlights Chip's insightful performance at a seminar titled, "Winning Bridal Strategies," which took place in Las Vegas at the semi-annual trade show for bridal retailers.
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